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Smartphones are quickly taking over the mobile communications market, with more and more customers adopting high end phones. Nowadays, smart phones allow users to access the web, as well as take photos and videos and effortlessly share them with others. As more users adopt smartphones, companies are also taking note of this shift by adjusting [...]
The Social Media market is already fraught with different social networking websites. So, how can Google Plus even be able to compete with the networking websites like Facebook and Twitter. But, it seems that with the introduction of the Google’s announcement of Search Plus Your World, a revised search experience, it may be able to [...]
In an era of technological innovations, many businesses are embracing the trend of online marketing as a tool to augment their business model. That is all well and good but there are many common misconceptions businesses hold about online marketing. Apart from the understanding that online marketing requires creativity and technological expertise, time, effort and [...]
When social media took flight in the days of Myspace, nobody expected it to be the way it is now. MySpace introduced the world to a new way of communication that seemed to change the life of every person. Then Facebook came along using the basics of MySpace while adding new features to enhance the [...]
In this era of digital technology, shared information and social media you can not go a day without hearing somebody claiming they have been hacked. Athletes, celebrities, politicians and average citizens are the target of hackers who make a living by making our lives miserable. We could blame this on the hackers and those who [...]
Social media has exploded in recent years due to sites such as YouTube, Yelp, Facebook, Twitter, and thousands of other social marketing websites. What really stared the trend was in 2004 at a web conference the term “Web 2.0” was coined by Tim O’ Rilley. Web 2.0 is a way for internet users to directly [...]
There are so many different social media platforms these days and tons of trends in each of those channels. As a small business, in the face of such overwhelming information, it can be difficult to determine where your time and efforts are best invested in social media. Here are five of the most promising trends [...]
The of landscape of social media has changed in many ways since the days of MySpace. While many people do not like change there are millions who embrace it with open arms. The swing in social media has come at a time when users continuously want is the newest thing. Those who were fortunate enough [...]
Google has long favored unique content, even going so far as to punish sites that publish duplicate content. But with its recent “freshness” update, Google is beginning to focus on content it considers fresh, or of interest to users on the internet. Luckily, this recent change to its algorithm provides a few advantages to dedicated [...]
Gone are the days of classifieds, pamphlets and handouts, advertisements and conferences. It’s now the age updates and shares, likes and dislikes. The new age of marketing has entered new vistas. The unique blending of technology and marketing has awed users and businesses worldwide. Social Media is the in thing and most businesses are utilizing [...]
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