February 7, 2012

How to Effectively Market to Smartphone Users

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Smartphones are quickly taking over the mobile communications market, with more and more customers adopting high end phones. Nowadays, smart phones allow users to access the web, as well as take photos and videos and effortlessly share them with others. As more users adopt smartphones, companies are also taking note of this shift by adjusting [...]

Top 5 Common Business Misconceptions On Online Marketing

Top 5 Common Business Misconceptions On Online Marketing

In an era of technological innovations, many businesses are embracing the trend of online marketing as a tool to augment their business model. That is all well and good but there are many common misconceptions businesses hold about online marketing. Apart from the understanding that online marketing requires creativity and technological expertise, time, effort and [...]

Landing A Job In Social Media Marketing News

Landing A Job In Social Media Marketing News

Social media has exploded in recent years due to sites such as YouTube, Yelp, Facebook, Twitter, and thousands of other social marketing websites. What really stared the trend was in 2004 at a web conference the term “Web 2.0” was coined by Tim O’ Rilley. Web 2.0 is a way for internet users to directly [...]

Social Media Marketing – A Revolution Revisited

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June 30 is the day celebrated as global Social Media Day. Social media is a revolution by itself. It is changing every bit of life right in front of our eyes. Thus on this day the technological advancements and developments were celebrated the world over. It is rather simple to answer the next question – [...]

Facebook’s Increasing Vulnerability

Facebook's Increasing Vulnerability

Facebook has taken a lot of flak over the years for its ever-changing privacy and security policies. The popular social network originated as a way for college kids to connect. As the website grew and accumulated millions of users—and advertisers—developers had an opportunity to expand its original capabilities. Changes aren’t widely accepted by users. Typically, [...]

Easy Steps To Start Micro Blogging For Your Marketing Strategy

Easy Steps To Start Micro Blogging For Your Marketing Strategy

The New York Times recently discussed a study published by researchers at Cornell University who analyzed posts by more than 2 million Twitter users in 84 countries and found that there seem to be biological mood rhythms common to people across the entire globe. It makes sense that there are biological rhythms common to all [...]

6 Smart New Facebook Features

facebook new features

Some new features have been added to the popular social media marketing and networking website Facebook. Some of these features have been incorporated, keeping in mind the growing importance of Social Media Marketing (SEM). Anyways, these latest features are likely to bring in fundamental changes the way people use this website. Nearly 500 million users [...]

Social Media Marketing Tools – A Broader Perspective

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anSocial Media as a concept has been flipped several times, and surprisingly has revealed varied faces. In a broad sense of a term Social media is a medium of connecting and drawing communities together in an engaging activity or discussion. A process occurring the other way round with communities being drawn together first and then [...]

Sony Ericsson Xperia PLAY Getting Android OS 4.0 Upgrade

Sony Ericsson Xperia PLAY Getting Android OS 4.0 Upgrade

Now, just have your Ice Cream Sandwich with the topping of a Sony Ericsson Xperia Play game zone too. That’s for keeps as Android operating system 4.0; nicknamed Ice Cream Sandwich is going to upgrade Sony Ericsson smartphones offered this year. That simply means a great option with a promised potential of combining a smartphone [...]

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