February 10, 2012

How Landing Pages Can Undermine Social Media Marketing

landing-pages

The main objective of social media marketing is to drive traffic to your website where fans, followers and readers can take action, such as make a purchase or request your services. The error that too many entrepreneurs make is directing traffic to an awful landing page on the website. Many of the mistakes are easy [...]

3 Micro-Blogging Tips for New Entrepreneurs

micro-blogging

Micro-blogging is different from regular blogging because the posts are shorter. Posting tweets on Twitter is the best known form of micro-blogging, and the maximum length of a tweet is 140 characters. You might be wondering how to leverage micro-blogging, given that you have such a small amount of space to say anything. Micro-blogging Tip [...]

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