February 7, 2012

How Landing Pages Can Undermine Social Media Marketing

landing-pages

The main objective of social media marketing is to drive traffic to your website where fans, followers and readers can take action, such as make a purchase or request your services. The error that too many entrepreneurs make is directing traffic to an awful landing page on the website. Many of the mistakes are easy [...]

Alt Tags and Title Tags for SEO…What is the difference

Alt Tags (alt=””)Anchor tags are important for receiving link juice and build your search engine rankings. Without the proper anchor tags; your links will not be as valuable as they can be. Proper keyword research and strategically placing these keywords in the link text is a valuable SEO technique. There are options for using tags [...]

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