February 10, 2012

How Landing Pages Can Undermine Social Media Marketing

landing-pages

The main objective of social media marketing is to drive traffic to your website where fans, followers and readers can take action, such as make a purchase or request your services. The error that too many entrepreneurs make is directing traffic to an awful landing page on the website. Many of the mistakes are easy [...]

3 Social Media Promotion Mistakes to Avoid

social media

Social media promotions help to breathe life into your marketing efforts, if you do them right. It will have the opposite effect if you make mistakes, which can drive people away. Mistake #1: Don’t Announce Winners The assumption that most people will draw when you don’t announce winners to your giveaways or contents is that [...]

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