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Customers like to visit review websites, like Yelp.com, to find out what others are saying about a product or service before they make a purchase. When you look for products on Amazon.com, you may see hundreds of reviews posted and some of them are recorded on video. You’ve might have the experience of not buying [...]
The days of a simple Facebook have come and gone. New technology and skilled workers have given Facebook the facelift that it needs to stay ahead of competitors in its rear view mirror. The overhaul has already taken place and couldn’t have come at a better time with Google plus using its large market share [...]
The merger of sports and social media is not one that was completed with a handshake and contract signings. It is actually a partnership that is driven by opinion and the ability to express yourself in away that people can read. No matter the event and outcome you can be sure users of social media [...]
Whenever you have a large group of people assembling in one place you are just one incident away from all out chaos. Mix social media with the mob mentality and you just might see something similar if not larger than the 70′s peace movement and the hippies. It is a different story when the groups [...]
Small businesses that neglect their local market and focus solely on online marketing are at a huge disadvantage. Local residents may need your products or services, or they can be your word-of-mouth marketers. One way to invigorate your local presence and establish local connections using social media is to start a Meetup group. How MeetUp [...]
If you’re a brand new business owner, you may be clueless about social media marketing. It seems as if everyone’s expected to know what social media is and if you don’t, you’re on your own. Let’s take a step back, way back to the beginning. Social Media 101 It’s more than Facebook and Twitter, although [...]
Coca-Cola is so famous, and infamous, that it’s a currency in at least one country. There are very few people on the planet left that are not familiar with the brand, and yet the company feels compelled to establish its brand on social media channels. Coca-Cola seems to understand something that struggling small business owners [...]
Search engines favor podcasts above written content on websites. If you enjoy speaking more than you do writing, you should be podcasting. It’s easy to do from home, and you don’t need to build a studio to start your own show. All you need is a telephone and Internet access to use broadcasting services like [...]
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