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The day after Thanksgiving is well known by all shoppers as Black Friday. Once the turkey and dressing settle you might find the urge to sit in line at your favorite big name department store. Those who were not able to complete their shopping list are still in luck because Small Business Saturday is the [...]
“We will be a social media powerhouse. This deal is a game-changer,” said former AOL CEO Randy Falco on a conference call in March 2008, regarding its purchase of social media network Bebo for $850 million. It was supposed to be the rival to Facebook. Just two years later, AOL has sold BEBO to an [...]
Coca-Cola is so famous, and infamous, that it’s a currency in at least one country. There are very few people on the planet left that are not familiar with the brand, and yet the company feels compelled to establish its brand on social media channels. Coca-Cola seems to understand something that struggling small business owners [...]
Look at the schedule of any entrepreneur fighting to grow their business, and you see little room for much else. If you’re an entrepreneur raising a family, then your business comes second, and you have to focus on the most essential business tasks that you have to get done each day in order to make [...]
Perhaps you’ve launched a business as a third party developer of Twitter applications. Many of these are incredibly popular with small business owners, making life much easier to market to clients. For example, Social Oomph (formerly Tweet Me Later), allows you to pre-schedule tweets, so that you’re not stuck to your computer all day trying [...]
If you’re not one of many small business owners who use the email marketing services of Constant Contact, you should seriously reconsider. It’s easy to use, the templates are user friendly, you can build subscriber lists easily and the monthly fee is so affordable, it’s a no brainer. The exciting news is that Constant Contact [...]
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