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There was a time, when marketing and PR professionals could take their time, having hours until daily newspaper deadlines. Today, however, it is a completely different story and minutes can make the difference between being part of the buzz of the latest headline or being yesterday’s fish and chip paper. This development caused PR professionals [...]
Businesses have realized the power of social media and have increased their presence in social media networks. However, when it comes to marketing, it requires a well thought out plan to use social media to achieve success. Unless a pragmatic schema is devised, the time spent in social media could go waste. You need to [...]
Businesses have realized the power of social media and have increased their presence in social media networks. However, when it comes to marketing, it requires a well thought out plan to use social media to achieve success. Unless a pragmatic schema is devised, the time spent in social media could go waste. You need to [...]
Social media optimization or call it SMO is a new addition or another chapter under the field of SEO. Search engine optimization happens to be a tool of increasing the search engine results and website’s performance. The SMO on the other hand is the same principal applied to make your website visible over the various [...]
If you are one of millions who use Netflix then you probably know all about the recent changes. Many of their customers were upset with the pricing change and some didn’t mind at all. Those who were upset about pricing were even more upset with the split of streaming and DVD. Just when it looked [...]
The days of a simple Facebook have come and gone. New technology and skilled workers have given Facebook the facelift that it needs to stay ahead of competitors in its rear view mirror. The overhaul has already taken place and couldn’t have come at a better time with Google plus using its large market share [...]
Payola is an infamous practice in the recording industry, where disc jockeys or radio stations, are paid by record companies to have their music played. It’s no coincidence that you hear the same songs played all day long. It’s illegal and unethical, and the practice is mimicked in the blogsphere as well. This time, bloggers [...]
Small businesses that neglect their local market and focus solely on online marketing are at a huge disadvantage. Local residents may need your products or services, or they can be your word-of-mouth marketers. One way to invigorate your local presence and establish local connections using social media is to start a Meetup group. How MeetUp [...]
Social media marketing is becoming synonymous with computer marketing. If you’re not online, you’re not doing social media marketing. Believing that will limit your ability to reach customers in your neck of the woods isn’t true. Almost all social media marketing does take place online, but thanks to MeetUp.com, you can combine social media marketing [...]
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