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The days of a simple Facebook have come and gone. New technology and skilled workers have given Facebook the facelift that it needs to stay ahead of competitors in its rear view mirror. The overhaul has already taken place and couldn’t have come at a better time with Google plus using its large market share [...]
Blood is thicker than water but that statement holds no weight in business. The best thing you can do is start a business with family and friends but nobody really knows how long it will last. When opportunity knocks and dollar signs show them self, family members will jump ship for greener pastures. This has [...]
Payola is an infamous practice in the recording industry, where disc jockeys or radio stations, are paid by record companies to have their music played. It’s no coincidence that you hear the same songs played all day long. It’s illegal and unethical, and the practice is mimicked in the blogsphere as well. This time, bloggers [...]
Social media refers to a medium in which users participate and share. Forums fit this definition spot on, and when you think of social media marketing tactics, you should not forget about forums. Users initiate discussions and generate topics in forums, and other users can comment, expound on a topic or answer questions. You can [...]
Coca-Cola is so famous, and infamous, that it’s a currency in at least one country. There are very few people on the planet left that are not familiar with the brand, and yet the company feels compelled to establish its brand on social media channels. Coca-Cola seems to understand something that struggling small business owners [...]
Search engines favor podcasts above written content on websites. If you enjoy speaking more than you do writing, you should be podcasting. It’s easy to do from home, and you don’t need to build a studio to start your own show. All you need is a telephone and Internet access to use broadcasting services like [...]
It may seem like a shocking statement, but not everyone needs search engine optimization in 2010. Every website owner needs web traffic, but there are different approaches to getting that traffic, and pouring money and time into search engine optimization may not be wise for certain types of business. There are many websites that thrive [...]
Business owner listings on Yelp can propel your business forward when it comes to search engine optimization in 2010. If you’re not already familiar with Yelp, it’s one of the top review websites out there. If consumers want to learn about your customer service, or problems with your products, they’ll go to Yelp.com. Even if [...]
Scams on Facebook, where marketers offer fake gift cards for a famous company in order to drum up web traffic, provide a great idea for promoting your small business. You can offer legitimate gift cards to your fans and prospective fans, to generate a buzz about a sale or discount in services. Here is how [...]
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